The North West is a fantastic place to live, offering a unique blend of vibrant city life, stunning countryside and a strong sense of community.
But when it comes to choosing a new home, what really drives the decision-making?
We recently surveyed North West residents on what matters most to them about their local area, and the themes were clear: the people, the nearby cities, the beautiful countryside, and transport links.
It's certainly a region that does its research too. Half (50%) of residents said they do a great deal of research into local areas before committing to a new home. This includes multiple visits, speaking to other locals, and online research. We’re seeing very informed buyers who know exactly what they want and are looking for new-build homes in ideally located areas.
Community and convenience
One of our top tips for moving house is to really study your desired location. Our survey respondents highlighted a clear preference for a local area that allows for a balanced lifestyle.
- Connectivity to towns and cities was, overall, considered the most valued aspect of a home’s location by 37.5%
- Scenic views (28%) came in a close second
- Family-friendly environments (19%) also featured in the top three
There is clearly a demand for accessible suburban living - a place that balances the relaxing countryside but remains a short distance from the region’s city hubs.
Daily life and wellbeing
Small, daily conveniences are also non-negotiables for North West residents. When rating factors, three scored very high:
- Proximity to parks and green spaces was rated important by 82%
- Access to healthcare facilities was important to 75%
- Being close to local shops was similarly important to 74%
Transport connections
In a region with two major cities and expansive rural areas, transport links are also paramount. The most desired connections for North West homebuyers were:
- Train stations for 40%
- Bus stops for 31%
- Motorways for 16%
While access to motorways is important for some, access to public transport for commuting and sustainable travel appears to be the greater priority for the majority.
A region of high quality of life
The survey also revealed how highly the North West is regarded by its own residents. Greater Manchester, where we are currently building new homes at Calico Grove, Millbank Lock, The Fairways at Brackley Village, and Hartshead View, was considered to offer a high quality of life by an impressive 62% of people.
Finding the ideal home
North West homebuyers are sophisticated, well-researched, seeking a home that offers a balance of great transport links, proximity to key amenities, and easy access to the region’s vibrant towns and cities.
At Countryside Homes, we use this data to ensure every development we plan is in a location that meets the needs and desires of the people who live there. We’re committed to building homes that perfectly fit the North West community.
If you’re looking for a new home that ticks all of these boxes, take a look at some of our new build homes in Greater Manchester at Millbank Lock in Partington, The Fairways at Brackley Village in Salford, Calico Grove in Rochdale, and Hartshead View in Oldham.
